Built in the Heartland
Fleet, traffic safety, and upfits — done right
Heartland Fleet + Traffic keeps North Texas trucks and traffic gear working. We service fleets, sell and service traffic-safety equipment, and upfit emergency vehicles — with same-day service and honest pricing.
Heartland Fleet + Traffic is a North Texas shop built by people who have spent their careers around trucks and traffic-safety gear. We keep fleets on the road, sell and service the safety equipment crews depend on, and upfit vehicles for the work they actually do.
The work covers a lot of ground: fleet service, traffic-safety sales and service, tractor and trailer repair, emergency-vehicle upfitting, and preventative maintenance. One shop, one call, and a straight answer on what your truck needs.
We run on same-day service and honest pricing. You get a real quote, real timing, and people who know the equipment. That's the whole pitch — do good work, charge fairly, and pick up the phone.
See what we do on our services page, browse trucks in stock, or explore the equipment we carry.

What you get
How we work
Meet the team
Who you'll work with

Dev Zacharias
Principal / President

Scott Rowe
Vice President of Operations

Tracy Butler
Director of Compliance
One North Texas team covering fleet service, traffic-safety sales and service, and upfitting.

Let's keep your fleet moving
Tell us what you run and what it needs — service, traffic-safety gear, or an upfit. Same-day service, honest pricing, and someone who knows the equipment on the other end.
