North Texas fleet, traffic & upfit shop
Fleet service, traffic-safety sales and service, and vehicle upfitting under one roof. Same-day service, honest pricing, safety first.
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Heartland Fleet + Traffic is a North Texas commercial-vehicle upfitter and traffic-safety shop in Bridgeport, TX. We build and service MASH-eligible TMA (truck-mounted attenuator) trucks, arrow boards, and work-zone safety equipment, and we keep fleets running. We're brand agnostic — building around your fleet standard, with Valtir (TMA) and SolarTech (arrow boards) as preferred partners. New-vehicle chassis are sold and titled through authorized franchised dealers; Heartland provides the upfit, equipment, and service.
Built to MASH standards — FHWA crash-cushion guidance, MUTCD, and ATSSA member.Updated October 2026
What we build
A truck for the work in front of you
A one-crew utility job and a 65-mph highway closure call for different trucks. We build each one to spec and hand it over road-ready.
Truck Mounted Attenuators
TMA Trucks
A Truck Mounted Attenuator takes the hit from an errant vehicle and steers it away from your crew and the truck cab. We build, source, and service MASH-tested units for North Texas fleets, with the arrow board integrated and wired for TL-2 or TL-3 zones, and keep them maintained after the build.
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Lane-closure signaling
Arrow & Message Boards
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Fire-department blocker trucks
FD Blockers
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Traffic-control flatbed
Drop-Side Traffic Truck
View detailsTMA build ladder
Start with a build, make it yours
Four starting points from an entry work-zone truck to a loaded highway rig. Every one is customizable down to the chassis, lighting, and camera package.
Builds & inventory
What we build & what's available
A sample of Heartland builds plus units currently available. New-vehicle chassis are titled through franchised dealers — we handle the upfit, equipment, and service.
Federal deadline
2030
Non-MASH-2016 attenuators must be off the road by January 1, 2030.
Any unit built before January 1, 2023 is on the clock. Line up your replacements now, while lead times are still short.
Why it matters
What you get working with us
Same-day service
Downtime costs money. Call us and we work to get your truck back on the road the same day, not next week.
Honest pricing
You get the price up front and the reason behind it. No padded hours, no surprise line items.
Safety first
Traffic-safety gear only helps if it works. We sell, install, and service it so your crews stay protected.
One shop, three jobs
Fleet service, traffic-safety sales and service, and upfitting under one roof. Fewer vendors to chase.
How we work
From drop-off to back on the road
One shop owns the whole job. We don't hand the important parts off to a supplier.
- 01
Tell us the job
Fleet repair, traffic-safety gear, or an upfit. Give us the truck and what it needs to do.
02Diagnose & quote
We inspect the work, tell you what it takes, and give you the price before we start.
- 03
Service or upfit
Our techs handle the repair, install the safety equipment, or complete the upfit in the shop.
04Same-day turnaround
Whenever the work allows, we finish the day you bring it in and get you back to work.
- 05
Keep it running
Preventative maintenance on a schedule so the next problem never leaves you stranded.
Built in the Heartland
A North Texas shop that does the work
Fleet service, traffic-safety sales and service, and upfitting, all handled by our own techs. When the work stays in the shop, so do the quality, the price, and the turnaround.
From the shop
Off the floor lately
Mack MD builds out of our North Texas shop, ready for the work zone. Hover to pause.
North Texas
TL-3 attenuator truck
Shop build
Attenuator + message board
Upfit shop
Scorpion II install
Highway spec
25-lamp arrow board
Delivered
F-350 traffic truck
In-house
Custom bed fabrication
North Texas
TL-3 attenuator truck
Shop build
Attenuator + message board
Upfit shop
Scorpion II install
Highway spec
25-lamp arrow board
Delivered
F-350 traffic truck
In-house
Custom bed fabrication
Who we help
The crews we work for
Fleet operators
Tractor and trailer service plus preventative maintenance to keep your trucks earning.
Municipalities & agencies
City, county, and state fleets. Service, traffic-safety gear, and upfits in one place.
Contractors
Traffic-safety sales and service so your crews are equipped and protected on the job.
Emergency services
Emergency vehicle upfitting built for the work your responders do every shift.
Truck down today?
Same-day service is what we do. Call and tell us what you need fixed, installed, or upfit.
Government & fleet buyers
Financing, leasing, and cooperative purchasing
Municipalities and DOTs can buy through cooperative contracts and skip the bid process. Contractors can finance or lease to keep cash in the business. Ask us how to move faster on budget.
Straight answers
Figure it out before you spend
Plain-English guides on compliance, cost, and buying decisions — written by the people who build the trucks.
Request a quote
Tell us what your truck needs
Give us the details and someone who knows these trucks gets back to you with a quote to service, equip, or upfit. Usually same day.
- A real person who knows the trucks, back to you fast
- Fleet service, traffic safety, and upfitting
- Honest pricing, quoted before we start
- Same-day service when the work allows
Where we are
Bridgeport, Texas — serving the region
What the crews we service say
Sample testimonials shown. Replace with verified customer reviews before launch.
FAQ
Questions we hear a lot
A TMA is an impact-absorbing crash cushion mounted on the back of a truck. The truck parks as a shadow vehicle behind your crew, so when an errant vehicle hits it, the attenuator soaks up the energy and redirects the impact away from the workers and the cab's coffin corner.
TL-2 or TL-3 covers work zones posted at 45 mph or below. At 50 mph and above, you need TL-3, which is crash-tested at roughly 62 mph. Units ship with an FHWA Hardware Eligibility Letter, and we help you match the level to your zone.
Yes. We source and supply a unit for the chassis you run, or point you to a truck we have in stock. The attenuator also moves to another truck in about 10 minutes, so one unit can cover more than one vehicle. Plan on a truck-and-payload GVWR of at least 26,000 lb so the truck holds its ground on impact instead of sliding under the striking vehicle.
The Blade TMA runs 12 blades that crumple the aluminum body to absorb the hit and deflect the vehicle. The Scorpion absorbs energy without blades. We can walk you through which system fits your work and keep either one serviced.
Rent when the need is short or tied to a single project. Buy or lease once a unit runs steady across jobs and starts paying for itself. Talk to us about the cost trade-off, and keep the 2030 MASH compliance deadline in mind when you plan fleet replacement.
Let's keep your fleet moving
Tell us what you run and what it needs — service, traffic-safety gear, or an upfit. Same-day service, honest pricing, and someone who knows the equipment on the other end.